The Mother of all markdowns

SAVE 40%

No need to wait for Black Friday. We're changing the rules and offering our best holiday sale, on our curated sets of best-sellers, starting now.
  • 60 Day Hassle Free Return *

  • Free Shipping on Orders Over $100

  • Oeko-Tex Fabric - No Harmful Substances

Maternity Clothing

Breastfeeding is temporary, but your clothes don't have to be. Our pieces are designed to last. Check out our best sellers + new arrivals.

Founders Simple Wishes

By Moms, for Moms

While others coo over the baby, we're all about helping you channel your inner SuperMom. Founded by sisters, Debra and Joy, our story began over a decade ago with a simple wish....to make it easier to use a breast pump. Now, we're crafting what we wished we had, and know you'll need, to simplify your life and generally make the hard parts easier. Like pumping at work or discreetly breastfeeding on-the-go. All while wearing luxuriously soft, genuinely-normal looking garments, that make you feel confident and more like yourself.

Simple Wishes Women Owned

Our story

In the news

What your post-pregnancy body weight comes down to is taking a healthy approach that caters to you and your baby's needs... View full article.

It’s important to get a wire-free, multi-functional bra that fits correctly. My favorite nursing bra is a game changer... View full article.

We concluded that the Simple Wishes Signature Hands Free Pumping Bra is the best for most women... View full article.

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